Develop a Strategy
After choosing eTAGZ, our marketing strategists work one-on-one with you to establish the best strategy for your business’s unique needs. During this process we analyze your goals and objectives with this campaign and then help you target your market segment, select relative distribution vehicles and initiate powerful communication with your customers.
Determine Content
Once a strategy has been formed, clients then submit the material they would like included on their disc. The best part is that you control exactly what information is put on the attachment. With the ability to put almost anything on these discs, content can vary from an mp3 download to consumer education materials to a demo program. Choose any information, video clips, charts, papers, demos etc. and we’ll put it on the discs for you.
Select a Co-brand (optional)
By bringing together likeminded brands, eTAGZ provides you with hyper-targeted ventures. Basically we match you up with a company whose products or services are related to yours. Once we find you a good match, we cross market your product/services with theirs. This means that those viewing your campaign are already proven to be in the market for your business’s goods or services. By doing this you don’t waste money on reaching the general population, instead you save money and hit the niche market that you specifically cater to.
Create Packaging
The last step is for eTAGZ to design your digital media “hang tag”. The disc is then packaged with various retail merchandise and made directly available to consumers in your target audience. eTAGZ uses state-of-the-art techniques for attaching digital media to any product regardless of shape or size. You decide where/how you want it and we make it work.